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The Psychology of Food

Deprivation doesn't work

It's no secret that to lose weight, you need to consume less calories or energy, than you expend. The reality is if you stop eating the things that have given you so much pleasure in the past you will be depriving yourself. Deprivation is a negative emotion which is why many traditional diets feel like a punishment where you are denied your favourite foods until the weight is lost. Once you reach your goal and are free of the restriction, you can't wait to go back to your old ways. This is the reason so many people struggle to maintain their weight loss; they are yo-yo dieting.

From our experience the secret is to remove the deprivation and make the program feel like a positive, sustainable experience that fits with your lifestyle. If you are losing weight, and feeling great, there is no reason why you should be overweight again. It's not just about changing what you eat; it's about changing the way you eat.

Are you really hungry?

Before simply changing the way you eat, you must first work our whether your hunger is in your head or in your stomach. If the hunger is in your head, a craving, no amount of eating will help. Instead, you should identify the situation that triggered the craving and see how you can best deal with it without giving in to eating. If the hunger is physical, then having a healthy pre-prepared snack ready will help you avoid bad foods that could make you hungry again sooner.

The Celebrity Slim Program has a range of products available that will help with suppressing your appetite and curbing cravings.

Eating smaller meals, more often

Many dieters spend much of their day eating very little, but then eat 1 or 2 larger meals with the belief that starving for most of the day will help them lose weight. In fact, the opposite is true.

When you 'starve' yourself for maybe 5-6 hours, a number of physiological changes occur in your body. After around 3 hours without eating your blood sugars begin to drop and will cause you to feel quite hungry. If you have a meal at this point, your rampant appetite means you risk overeating. You may also find you crave something sweet or starchy - that's your body looking for carbohydrates as a quick fix to restore its blood sugar balance.

If you don't eat anything and continue to fast, your metabolism starts to lapse into what's called 'starvation mode'. Your hunger pains may go away, but this is a sign your metabolism is starting to slow down as your body starts to conserve energy, which is the opposite of what you want. When your body conserves energy fat burning slows down, making weight loss more difficult.

If after hours of fasting you now decide to eat, your metabolism will quickly swing into high gear as it senses food is now available. Straight away your appetite comes back as your metabolism wants to encourage you to stock up on food, as much as you can eat, to compensate for the probable next starvation period! This starvation mode is a throw back to the time of our primitive ancestors, where food was often in short supply. When food became plentiful after a period of scarcity, their metabolism would stimulate them to eat as much as possible in order to store more energy reserves for future times when food was again in short supply. Unfortunately we have all inherited this metabolic trait which helps us to store fat easily.

But we can avoid this phenomenon with the simple trick of eating every few hours, which means about 5-6 meals spaced out during each day. By eating regularly, your blood sugars remain stable, you don't get overly hungry, your metabolism stays active and you don't tend to overeat at each meal.

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